Plus Models Rock Down Under!
NY, Milan and now Sydney has got it right! Plus Models recently rocked the runway at the Rosemount Sydney Fashion Festival in Australia! Models from size 12-18 strutted the catwalk to show off the latest by City Chic.
The average woman down under wears a size 14 just like here in the United States and in the UK. Amazing! That’s three continents where plus size dominates yet so far we’ve only had three major cities give Plus Models high profile runway time? This is just the begining.
Here are some more pics from this momentus occasion as well as the article which accompanied them in their original web posting.
BIG is beautiful – that was the message from a history-making plus-size parade at Rosemount Sydney Fashion Festival yesterday.
Organisers said it was the first time such an event had been part of a major Australian fashion week, the Herald Sun reports.
To cheers from the crowd, models in sizes 14 to 18 – including New York-based beauty Elizabeth Green and former Biggest Loser contestant Fiona Faulkiner – took part in the high-energy parade for plus-size retailer City Chic.
On show were plenty of races-worthy strapless cocktail dresses and an edgier rock chick look that included studded tank tops and stretch mini-skirts.
City Chic general manager Phil Ryan said: “We try to showcase that size 14-plus girls in Australia can have the latest fashion in the world, to wear anywhere.”
- Plus-size glamourNEWS.com.au,
- Readers’ Comments: Models show something extraAdelaide Now,
- Chic goes up a size or twoThe Australian, 21 Aug 2009
- Move Jen, big girls take the catwalkDaily Telegraph, 21 Aug 2009
- Plus-sized models make it bigCourier Mail, 16 Aug 2009
City Chic made a point of not dictating what it thought was suitable for its 18 to 28-year-old target market, who he said tended to go for mini-skirts.
“We put it in our stores and let the girl make that decision,” he said, adding: “It’s funny, if we do a skirt to the knee it doesn’t sell.”
He said the hardest part of the parade had been finding models, with plus-size agency BGM even holding a special open casting.
Streetwear label Ed Hardy showed off its new plus sizes for women.
The tattoo-inspired favourite worn by the likes of Madonna and Mick Gatto will put the range into City Chic stores next month.
Meanwhile, cricket WAG and model Lara Bingle helped launch swimwear giant Speedo’s first range of underwear in Sydney .